Financial services firms are some of the most popular targets for cybercriminals. That's why the financial industry suffered the most data breaches in 2023 out of any other industry. While some of these attacks were the result of technical gaps in security, many others were the result of what are called social engineering attacks. In this article, we explore some of the most common ways social engineering attacks affect financial firms. We also provide some tips on how to safeguard your institution from these threats.